Tenacre is a specialist Salesforce consulting firm based in Dubai.

Tenacre Group was established in 2014 in Dubai by founder and Managing Director, Patrick Crosbie. A resident in Dubai since 2007, Patrick has spent over a decade leading technology consulting businesses in the middle east region.

Being a Salesforce user since 2003, Patrick could see how the continued development and sophistication of the of the software over many years was changing how companies could organise their teams around processes and data. Tenacre was created on the belief that our clients shouldn't hire an IT company to set up their CRM. Instead, they require a partner that will help them to redesign or optimise processes, manage change within their organisation, and  to deliver and support a world-class Salesforce.com system. 

While based in Dubai, Tenacre is hired by clients globally. With over 100 successful projects completed across all of the main Salesforce systems, our clients are based in the UAE, KSA, Bahrain, Oman, Kuwait, Australia, New Zealand, United Kingdom, Ireland and the United States.